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Routledge Handbook of Sports Sponsorship
This book presents a wide range of perspectives on sports sponsorship illustrated throughout with sport specific case studies.
Illustrated throughout with sport specific case studies this book presents a wide range of perspectives on sports sponsorship. A unique quality is its clear guide to the legal issues associated with marketing, copyright, and contracts.
Additional Information
Routledge Handbook of Sports Sponsorship presents a clear guide to the legal issues associated with marketing, copyright, and contracts.
Developer / Author(s)
Alain Ferrand, Luiggino Torrigiani and Andreu Camps i Povill
Editor(s)
N/A
| Product Code / ISBN |
0415401119 |
| ISBN13 (if applicable) |
9780415401111 |
| Issue / Publication Date |
17 Nov 2006 |
| Product / Publication Type |
Paperback |
| Developer / Lead Author |
Alain Ferrand, Luiggino Torrigiani and Andreu Camps i Povill |
| Model / Edition |
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